About Flinki

About Us

Welcome to flinki — the global home of sport, fitness, wellness, and adventure.

flinki is the first seamless platform where athletes, coaches, adventurers, and everyday movers connect, grow, and thrive together.

Vision

To create meaningful opportunity, connection, and visibility for every person who lives through sport.

Mission

Our mission is simple:
unite the global sports, fitness, and wellness community in one trusted platform — making it easier to connect, discover, grow, and move forward.

Who we are

flinki was founded in 2024 by Sam Morris, an endurance athlete, adventurer and corporate leader who understands the real challenges athletes face — from finding the right coach or race, to connecting with others, showcasing their journey, or selling trusted gear.
flinki is built to solve these problems.

It brings together people, events, gear, and knowledge — all in one purpose-built ecosystem. With personalised profiles, verified reviews, interest-based groups, and a circular marketplace, flinki is reshaping how the world connects through sport.

We are independently owned, community-driven, and united by one belief: this is the platform sport has been waiting for.

This is flinki — the home of extraordinary humans.